He is also known for his eclectic interests, having worked in fashion, most notably as an intern at Vogue magazine; as a model; and as a restaurateur.
He finished his 12-year career with a total of 90 goals, 247 points and 1,533 penalty minutes in 580 games.
Despite playing less than 10 minutes in all 15 games he played for the Rangers that season, he scored 3 goals.
During his career in the National Hockey League (NHL), he played left wing for the Detroit Red Wings, Los Angeles Kings, Dallas Stars and New York Rangers, gaining recognition for his agitating playing style and controversial behaviour both on and off the ice.
Several players spoke publicly of their dissatisfaction with the NHL Players' Association’s leadership during the lockout, including Avery, who publicly blamed NHLPA president Bob Goodenow for wasting an entire season with a battle that alienated fans and yielded few results.
Avery led the league in penalty minutes for the second consecutive season in 2005-06, with 257.
He played one final season in the OHL before turning professional in 2000 with the Cincinnati Mighty Ducks of the American Hockey League (AHL).
He broke into the NHL in the 2001–02 season, playing 36 games with the Red Wings and 36 in the minors.