In other comps, folks are looking to Christopher Nolan’s pop culture experience in London to introduce the property to a new generation via influencers, tastemakers and new media platforms.
You Tube Space London was outfitted with re-creations of entire sets from the film with 27 influencers from 17 territories creating bespoke content to be shared with 17M followers.
When the original title was released on June 25, 1982, it didn’t trigger shock waves at the box office, grossing close to M in its initial release off a budget with a similar amount.
There were other tentpoles towering around ’s Peter Bradshaw gives it five stars and calls it “a narcotic spectacle of eerie and pitiless vastness, by turns satirical, tragic and romantic” and insists it “just has to be experienced on the biggest screen possible.” On the aggressive side, it’s possible that mints M stateside and M overseas.
Domestic previews start at 7PM and the sequel will play the full spectrum of 3D, Imax, D-Box, etc.
Last night in Hollywood, the world premiere for tells the story of a man and woman whose prop plane crashes in the High Uintas Wilderness and are forced to battle for their lives amid the snow and cold. Also Lionsgate has Hasbro’s big-screen version of which is tracking between M-M at 2,500 sites.Sony is understood to be pegging it closer to M-M.The best markets ultimately should include a mix of the UK, Korea, Japan, China and France. is distributing the Alcon Entertainment co-financed sequel for a domestic distribution fee estimated at about 10%.There also was an Australian-Asian junket focusing on China, Japan, Korea and Oz, and with Gosling participating in a Skype session with Chinese fans.Gosling, Ford, de Armas, Hoeks and Villeneuve traveled to Germany, France and the UK; Villeneuve has visited Moscow and Rome; de Armas did a Mexico tour, Jared Leto a Brazil tour and Hoeks led a tour in Amsterdam.